EXTRA LIFE joined the birthday party of SmartAss fitness clubs

We believe that in the modern world it is extremely important to take care of your health. That's why we created Extra Life – an innovative drink that gives you vigour, combats fatigue and stress, digestive disorders and a predisposition to catching a cold.

Needless to say, such an innovative product requires non-standard promotion channels. That's why we are very pleased to be working with SmartAss fitness clubs, as they share the philosophy focussing on taking care of your body.

On 29 March, the SmartAss network of sports clubs celebrated its fifth anniversary. And New Products Group provided Extra Life drinks for gift kits for the club's regular clients.

We would like to remind you that SmartAss is a network of fitness clubs that combine the atmosphere of a gym and a nightclub with lighting scenarios and a driving soundtrack. It is also possible to order a healthy meal or snack through the online app and have it served at the bar after the workout. SmartAss members are active and successful; they take care of themselves and cannot live without physical activity. And potential Extra Life consumers are exactly the same.

Extra Life is a ready-to-drink vitamin cocktail that strengthens the body and improves your well-being. The recipes have been developed in collaboration with scientists and nutritionists to ensure that they are of the highest quality and efficiency. When consumed daily, Extra Life drinks help to improve health and quality of life. They are available in 150 ml shots, which are easy and quick to consume in a few sips.